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This is how you become the answer

Five steps, repeated every month. Below is exactly what we do and what you get back. How we do it stays between us and our clients.

1Baseline
2Your site
3Content
4Beyond your site
5Every month

We measure where you stand today

We put the buying questions from your market to the assistants and record which names come up. Not once, but day after day, so you see a line instead of a snapshot.

The same measurement shows your competitors. Who appears where you are missing, and on which questions.

  • Your starting score per assistant
  • The questions where you do not exist
  • The names that take your place
Questions30AssistantsAnswersSourcesYourCompanyExample data
CHATGPTGEMINICLAUDEPERPLEXITYGROKDEEPSEEKMISTRALMETA AI58%29 OCT+5 pt

Answers measured · latest measurement

139 / 240+5 pt

58% · vs previous measurement · 22 Oct

29 Oct18 prominent9 opportunity3 invisible

Your site cited

46+8

Tone

Positive

71% positive

Position when named

#1.9

48% at #1

We make your site usable for AI

Assistants read your site differently than a visitor does. We do the work that makes your pages readable, verifiable and quotable. We do not advise it, we put it live.

You get back what changed and what it did to your readability. No list of recommendations that sits with your team.

  • Work that is live, not in a report
  • A site machines understand straight away
  • Every change visible in the measurement
ScorePagesAI & botsYourCompanyExample data
96GEO
98SEO
94Technical

Pages ready

41

of 52 pages score 100

Improvements

214

applied, last 30 days

What we improved

Pages that score higher since we started.

34 pages score higher since 1 Aug · +27 points on average

  • /services/managed-it62 → 100
  • /pricing58 → 100
  • /blog/cloud-migration-guide65 → 95
  • /about45 → 100
  • /services/cloud-migration70 → 95
  • /cases/logistics40 → 85

We publish the answers your market asks for

The measurement produces a list of questions where you do not exist yet. We answer those questions on your site, in your language, with the facts of your company in them. That way you become the source that gets quoted, not the company that could have been named.

Everything we publish goes through a fact check. A claim without a source does not go in.

  • New quotable pages every month
  • Chosen from the measurement, not from gut feeling
  • You approve, we write and publish
ArticlesPressYourCompanyExample data

Articles live

24

live on your site

In the queue

6

waiting to be written

Waiting for you 2

Click an article to publish, edit or delete it.

  • IT support with a fixed monthly price29 Oct · Ready for your approvalEN
  • Managed IT or an in-house IT team: which costs less?29 Oct · Ready for your approvalEN

Live 24

Search Console connected

  • 7 questions to ask your IT provider28 OctEN
  • What NIS2 means for a company of 80 people27 OctEN
  • Moving your servers to the cloud, step by step24 OctEN

We get others to publish about you

An assistant only trusts your own site so far. What is written about you outside your domain weighs more. That is what we work on. Trade media, comparison articles, listings and the places your market looks.

Which places those are differs per market. We choose them from the measurement, not from a standard list.

  • Mentions outside your own domain
  • Present where your market compares
  • Proof that you are a player in your category
Questions30AssistantsAnswersSourcesYourCompanyExample data

Total

  • g2.com412×
  • clutch.co356×
  • computable.nl298×
  • reddit.com241×
  • techradar.com187×
  • linkedin.com164×
  • capterra.com131×
  • yourcompany.com118×

And then again, every month

GEO is not a project with an end date. Every month we collect new reviews from your clients, send your news out and measure what it did. What works, we do more of. What does not work, goes.

You see it every month in your dashboard, including your share of voice against the competitors we track for you.

  • Reviews collected from your own clients
  • Press releases written and sent
  • A monthly report you can forward as it is
YourCompanyExample data

Visibility · 29 OCT

AI names you in 1 of every 2 answers.

58%+5 ptvs previous measurement · 22 Oct

of the answers, 8 assistants, latest measurement

58

GEO

58%+5 pt

named by AI, 28 days

Market

#2

of 24 companies named

Website

96

SEO 98 · Technical 94

Analytics

1,284+38%

last 30 days · 212 via AI

Buying questions

18 of 30 won

18 won9 shared3 lost

What we do not do

  • No guaranteed positionAssistants change all the time. Anyone who promises a fixed spot overestimates their influence. We steer on what we can influence and show you the measurement, also when it disappoints.
  • No numbers without a sourceEverything we publish for you goes through a fact check. If there is a number in it, a source goes with it.
  • No advice reportWe do the work. You pay for work that is live, not for a presentation about work that still has to happen.